15/22/29 May - Grow customer loyalty and sales with email marketing

Email Marketing workshop.jpg
Email Marketing workshop.jpg

15/22/29 May - Grow customer loyalty and sales with email marketing

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Details

  • When: 6-10pm on 15/22/29 May (Wednesdays)

    • Learning experience is spread over 3 evening sessions (12 hours approx)

  • Where: Mallee Rising, 137 Campbell Street, Swan Hill (3 doors up from the nab)

  • Participants must bring a laptop, laptop charger and mouse

Ticketing

  • Pricing:

    • $0 for volunteer-led community groups (2 tickets of this type available - limited to one per group)

      • Community groups will still be referred to the credit card processing page and should complete the transaction with a card even though it’s for $0. Sorry!

    • $149.95 for new and micro businesses (0-4 employees)

    • $199.95 for small businesses (5-19 employees) and Not For Profits

    • $249.95 for medium/large businesses and government organisations (20+ employees)

  • Ticket price includes gourmet coffee and supper (fresh & dried fruits, dips etc)

  • Workshop leader with 20+ years Marketing & Communications experience (inc. 15 years experience gained overseas) to answer all of your questions

  • Great opportunity to network with other businesses and like-minded people

  • Personalised, small group sizes

Unlock the power of email marketing!

Email marketing is a very under-rated marketing tactic and small businesses, community groups and sporting clubs are missing out by not nurturing relationships by email.

How many times have you thought “I didn’t know that news, offer or event was on!” only for someone to say “but we put it on Facebook!

The facts:

  • everybody has an email address.

  • the effectiveness of social media is mixed because “algorithms” control who sees your content, not you, so social media is not necessarily the best or only channel for your most critical messages.

This important workshop topic is spread over 3 dates:

  1. Introduction to email marketing and how to design a newsletter or campaign.

  2. Finalise newsletter/campaign designs, build a distribution list of addresses and send!

  3. Measuring the success of your email from week 2 and building sign up forms.

BRING A LAPTOP AND GET THE MOST OUT OF THE TRAINING!

Location: Mallee Rising, 137 Campbell Street, Swan Hill (3 doors up from nab).